Naomi Ehrlich Kuperman - Guiding as a Lifelong Calling

Naomi Ehrlich Kuperman, my guest for this weeks episode, has been guiding for over 40 years and kindly reached out to me to share her passion for guiding. Naomi and I had a far-ranging conversation that touched on the tour guide training course and how it has not kept up with the times, relations between guides and drivers, her experience of guiding Germans and how this has changed over time, and how she survived and overcame previous crises such as the first and second Intifadas and the First Gulf War. In addition to guiding, Naomi is a Board member of Moreshet Derekh, the incoming tour guide association and shared some of the recent political successes surrounding unemployment benefits and retraining for guides. Last, but not least, she shares some sage advice to young tour guides that they would be wise to heed.